Branding is critical to become successful.
As a musician owned sticker company we felt a need to feature Leke Adesoye, owner of Aerosoul.co.uk and man behind the Junglist Movement brand.
Fusion, not fashion: Aerosoul Limited is a lifestyle clothing and entertainment brand born out of cutting-edge UK music, art, and street culture.
Established 1998, with roots in the deepest foundations of the UK Jungle and Hip-Hop movements, Aerosoul has consistently contributed to the culture. The brand stands for long-wearing, accessible, and inclusive products with clothing ranges for unisex, men, women, children, and babies across their many brands: Junglist Movement, Hip Hop Movement, Babysoul, Soulero Sista, and Aerosoul Africa.
Globally respected, globally recognized: Aerosoul brands have been endorsed and supported across some of the most exciting fields and disciplines across music, movies, modeling, and sports. Proud fans of Aerosoul designs include GhostFace Killah, Ed Sheeran, Degs, Daniel Kaluuya, Becky Hill, Terri Walker, Large Professor, Bee Philips, Harry Shotta, Fabio & Grooverider, Collette Warren, Rodney P, Skitz, General Levy, Ian Wright, Groove Armada, Omar, D-Double-E, Ghetts, Dwele, Doc Brown, Mistajam, Roots Manuva, DJ Fresh , Bryan Gee, MJ Cole, Normski, Charlie Dark , Joel Dommett , Killa Kela , A Guy Called Gerald, and many more.
Speedyslaps: What advice would you give to someone thinking about building a brand?
Aerosoul: Make sure you work on having everything in place to make your business succeed. It's not a success until your making money in your sleep.
"Go hard or go home!"
Speedyslaps: If you were to start over from scratch with a brand, what would you do differently to quickly get where you are?
Aerosoul: Probably a distribution deal or fulfilment with a company. That took a lot of time.Koop wearing the "Junglist Movement" brand on legendary rave culture film: Human Traffic released in 1999.
Model: Bee Phillips
Speedyslaps: What has given you the most joy running your brand?
Aerosoul: Providing products for the scene that resonates with a global audience and worn by a global audience. That gives me a lot of joy.
Speedyslaps: What artist mixes are you listening to at the moment?
Aerosoul: Satl, Viewer, DJ Trax, Seba, Paradox pod, Kublai, and The Aerosoul Album' which takes in 16 tracks from a number of key Jungle and Drum & Bass figures, including John B, Alaska, Double O, Harmony, Nookie, Seba, ASC, and Equinox. It's available via Bandcamp.
Speedyslaps: Do you have any special words for your fans?
"Keep it moving, Junglist Movers. Much love for your continued support" - Leke Adesoye
Speedyslaps: It's no surprise that music culture is a global unifier. Leke has been kind enough to offer his US fans the opportunity to get a FREE "Junglist Movement" sticker insert! Order your custom stickers at speedyslaps.com and request "Junglist Movement" in the special instructions area when you place your orders. You may also obtain one at our sponsored Drum & Bass / Jungle music events this summer.
Please show your individual support by sharing this blog post and purchasing a copy of the Aerosoul Album. Funds go directly to him and his family. Read more in depth articles on djmag, 1rmoething & UKF. Visit his Gofundme page.
To purchase Aerosoul & Junglist Movement official merchandise go here.